Trade VRA/USD

Proof of View is a patented technology embedded in Verasity’s video player that monitors behavioral signals during video playback, mouse movements, scroll events, tab visibility, engagement patterns, to distinguish human viewers from automated bot traffic. When the system determines a view is genuine, it records a cryptographically verified attestation on-chain, creating an immutable record that the impression was human. Advertisers pay only for views with valid PoV attestations, while publishers receive VRA payments for verified genuine impressions rather than raw view counts that may include bot traffic.

Ad fraud persists partly because the parties responsible for verifying views, ad networks, DSPs, and publishers, have financial incentives to overcount impressions. Blockchain’s immutability removes the ability to retroactively alter view records, while the on-chain audit trail gives advertisers independent verification that doesn’t rely on the publisher’s own reporting. Centralized fraud detection services can be gamed by sophisticated bot operators who study their detection methods. Verasity’s approach combines behavioral analysis with an immutable record, making it harder to fake both the detection and the audit trail.

Verasity’s Watch-and-Earn model rewards viewers with VRA tokens for watching ads verified through Proof of View. Viewers connect a VeraWallet to supported video content, and the protocol distributes small VRA amounts when genuine viewing is confirmed. The model creates a direct incentive for human viewership and helps platforms demonstrate genuine audience engagement to advertisers, replacing bot-inflated metrics with verified human attention.

No. VRA/USD on StoicFX is a Contract for Difference. You trade VRA’s price against the US dollar without owning any tokens. To earn VRA through viewing, stake in VeraWallet, or participate in the Verasity ecosystem, you would need actual VRA tokens.